Market Estimation & Definition
The Fortified Rice Industry is projected to reach nearly USD 25.96 billion by 2030, growing at a CAGR of 5.2% during the forecast period. Fortified rice refers to rice that has been enhanced with essential vitamins and minerals to address micronutrient deficiencies among populations. This fortification process aims to improve the nutritional quality of rice, a staple food for a significant portion of the world's population.
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Research Methodology :
Further, the report also focuses on the competitive analysis of key players by product, price, financial position, product portfolio, growth strategies, and regional presence. The report also provides PEST analysis, PORTER’s analysis, SWOT analysis to address the question of shareholders to prioritizing the efforts and investment in the near future to the emerging segment in Fortified Rice Market. The report study has analyzed revenue impact of covid-19 pandemic on the sales revenue of market leaders, market followers and disrupters in the report and same is reflected in our analysis.
Segmentation Analysis
Based on the report:
by Micronutrients
Minerals
Vitamins
Others
by Technology
Drying
Extrusion
Coating Technology & Encapsulation
Others
by End User
Commercial
Residential
by Distribution Channel
Convenience Stores
Modern Trade
Departmental Stores
Online Stores
Others
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Regional Analysis
The Asia Pacific region is estimated to generate highest CAGR in the global market during the forecast period due to rising population coupled with increasing demand for the food products in developing countries of this region such as India and China. Moreover, the growth in consumption of fortified rice, which is propelling the global market in this region.
North America is expected to hold the largest share in the global market during the forecast period owing to well-developed industrialization and economy in this region. In addition, the presence of the key manufacturers is projected to drive the global market growth during the forecast period in the region.
Competitive Analysis
Key players in the fortified rice market include:
1. Aroma Fields
2. Tilda Rice
3. LT Foods
4. REI Agro Ltd.
5. Cargill Incorporated
6. BASF SE
7. Buhler AG
8. Willmar International Ltd
9. General Mills, Inc
These companies are focusing on expanding their product portfolios, investing in research and development, and forming strategic partnerships to strengthen their market presence.
Conclusion
The fortified rice market is poised for significant growth, driven by increasing health awareness, government initiatives, and technological advancements. As stakeholders continue to address challenges such as production costs and consumer awareness, the market is expected to expand further, contributing to global efforts in combating malnutrition and improving public health.
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Frequently Asked questions
1. What is the market size of the Global Fortified Rice Market in 2023?
2. What are the different segments of the Global Fortified Rice Market ?
3. What is the study period of this market?
4. Which region is expected to hold the highest Global Fortified Rice Market share?
5. What is the Forecast Period of Global Fortified Rice Market ?
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