Why Brands Are Moving to Emerging Media—According to Experts

By praytellagencynyc, 17 April, 2025

As consumer habits shift and digital platforms evolve, brands are rethinking where and how they connect with their audiences. Traditional advertising channels are no longer enough to capture attention in a fast-paced, content-heavy world. Experts agree that newer platforms offer more room for creativity, real-time engagement, and niche targeting, allowing brands to meet people where they already are and speak their language in more interactive, authentic ways.

This shift has sparked a growing interest in emerging media, where innovation meets storytelling. From short-form video apps to interactive livestreams and immersive virtual experiences, these platforms are helping brands cut through the noise and stay ahead of the curve. Want to see what the experts are predicting for the future of digital marketing?

Read the full blog now - https://www.praytellagency.com/blog/what-experts-are-saying-about-the-move-to-emerging-media