Businesses

With most potential customers being Internet users, small and medium businesses (SMBs) need to build and maintain an online presence in order to generate and convert leads. However, simply having a website is not enough. You have to make your website easily seen by potential customers in your area using local search engine optimization (SEO). This post will break down local SEO, how SEO audits play into it, and how both can empower your business.

What is local SEO?

There are currently more than five billion Internet users out there — that’s over 60% of the entire human population — and the number is only growing steadily. This proves that in this day and age, being seen on the Internet is one of the best ways to attract customers to your business and build a successful brand.

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